Sell it · Brands, sales & marketing
Brand Manager
Owns a brand’s strategy, marketing and results.
What you’ll do
- Plan campaigns and launches
- Manage budgets and agencies
- Analyse sales and consumer data
- Work with sales, production and distributors
- Protect brand positioning
What you’ll bring
- Marketing
- Analytics
- Leadership
- Creativity
Background
Marketing experience, often in drinks or FMCG; WSET Level 2–3 helps.
Credentials that help
Outlook
Competitive roles in major groups and craft brands alike.
Where it leads
Marketing director.
A day in the lifePlanning meetings and creative reviews.
A representative job description, not a live vacancy. To find openings, check employers’ careers pages, hospitality job boards and industry networks.